ICON Experiences Expands Leadership Team with Addition of Guest Journey Expert Randy Josselyn

 (Jacksonville, FL – June 27, 2022) – ICON Experiences announces the appointment of guest journey expert Randy Josselyn to the position of Vice President, Experiences. In this new role, Randy will utilize skills developed working alongside dozens of museums, theme parks, water parks, zoos and aquariums to improve the guest experience for The Capital Wheel and other ICON Experiences projects. Randy will provide technology and e-commerce consulting solutions to improve the overall guest experience.

“Randy is a respected, dynamic, industry leader and we are fortunate to have him lead our guest journey growth initiatives,” said Eli Stovall, Managing Partner.  “As technology continues to become increasingly integral to our industry, we want to innovate status quo solutions to better equip us to deliver the best customer experiences.”

After nearly twenty years working in numerous capacities for Wild Rivers Waterpark and Walt Disney Parks, Randy founded Team Trajectory, a consulting firm that specialized in ticketing, technology, e-commerce and best practices for the attractions industry. Prior to joining ICON Experiences, Randy led Gateway Ticketing’s wildlife and conservation division and expanded services to include ticketing strategy for themed attractions, zoos, museums and aquariums. In 2020, Randy was named a Power 10 in Blooloop’s 50 Theme Park Influencer List for creating and hosting a series of webinars during the pandemic which rapidly became a valued resource for many in the attractions industry.

“It is awesome to see how the entertainment industry embraces the power of data and technology to deliver unique experiences,” said Randy. “I am excited to join the ICON Experiences team as we continue to delight our guests with memorable experiences curated just for them.”


# # #

About ICON Experiences:

ICON Experiences provides advisory, development, and management services to the entertainment industry.  From small roadside attractions to giant wheel and giant parks, we create experiences that inspire. ICON operates The St. Louis Wheel at Union Station and The Capital Wheel at National Harbor